Trigger Events
In every industry there are significant market events that signal new opportunities and competitive threats. Missing these signals means lost revenue, failed competitive response, and misunderstanding market dynamics.
Dow Jones crawls more than 75 million Web sites every day, extracting information about companies, executives, products, and news. Dow Jones’s technology filters through over 150,000 news articles daily from more than 25,000 different media sources and more than 3 million blogs to identify these trigger events – customized to your industry and needs.
Dow Jones identifies these events and alerts you via e-mail. Each event indicates the early stages of a purchase decision—providing you with an important competitive advantage.
Dow Jones monitors more than 100 trigger events—customized to your industry, region, and company size. Sample triggers include:
- Management changes
- New investments
- Office relocations
- And much more…